PSS
Rebrand Launch Video
In each of our lives, there are very often teachers and educators who profoundly impact how we learn about and interact with the world around us. In 2020, Ahron Oddman, a colleague from my time at nCino, called and asked if I'd be interested in designing an explainer video for his new company, Presentation Systems South. As excited as I was to work with him on bringing their new branding to life, I also saw it as an opportunity to support those educators in my life who helped foster my love for creativity and learning.
As with every project, an understanding of a brand's mission is paramount. Through regular collaboration with Aaron, CTO Chad Gardner, and designer Chris Hendrixson, we worked to craft narrative elements and a visual language that bridge the gap between tech and humanity, each uniquely interweaved into a new education age.
An abstract, colorful style nods to the playfulness of being a young student.